We’ve been following Secret Cinema for many years now, so it’s amazing news (and deserved) to hear that they’ve just signed a multi-title agreement with The Walt Disney Studios, which will see them bring their unique brand of immersive cinematic experiences to some of Walt Disney Studios’ most iconic films and, that’s not all, because the first show will premiere in London, UK in 2020!
If you don’t know, Secret Cinema is a creative pioneer in the field of immersive cinema and has been thrilling audiences with its special brand of experiences for over a decade, revolutionising the way people experience a film via its ground-breaking event format that reimagines adored film properties. Fusing film with live music, art, theatre and dance, they create elaborate authentic worlds where the fiction lives and breathes, placing the audience at the heart of the action and celebrating the greatest stories by bringing them to life. Critical Popcorn have attended a number over the years and we’ve loved every experience, head here for reviews!
“We are excited to bring this innovative and immersive new cinemagoing format to the Walt Disney Studios family, and to be a part of introducing it to new audiences here in the United States. Working with Secret Cinema, we’re able to create a whole new way for fans to engage with some of our most beloved films.”
“Working with The Walt Disney Studios is much more than access to a treasure trove of titles, it’s about bringing together a unique combination of skills and expertise to build ever more authentic and amazing experiences, raising the bar again for what we mean by ‘immersive cinema.’”
Good grief, is there nothing Disney isn’t having a piece of. Secret Cinema was great in the early days, and I understand that they’re a business and they’re aiming to put on increasingly lavish productions, but’s just cost prohibitive for me these days. I can’t imagine getting in bed with Disney is going to reverse that.
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It does feel like ‘if’ they go beyond £49.00 for the standard ticket that audiences may start reconsidering, that being said… the wider picture of immersive possibilities should be really exciting!
There’s an announcement sometime soon I do believe, I’d guess for later this year…
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They’re already doing tv shows with Stranger Things and they’re playing for months now. I know there are similar things around – I went to an excellent outdoor Blade Runner when I lived in Australia, my wife got full on made up as a Geisha, like on the advertising screen in the film, and that event was free. I’m just thinking it’s time for a reboot, ie somebody else will take it back, go to having one or two screenings only, genuinely unknown beforehand, £10 etc.
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